Newsletter: 15 March 2023

Huy Nguyen, the Chief Executive Officer (CEO) of Enabler Interactive, is a passionate leader dedicated to promoting inclusivity in society and improving the quality of training for support workers. 

With the July 1 deadline to have a Registered Nurse (RN) on site 24/7 fast approaching, experts warn that some aged care providers may consider reducing bed numbers to meet last-minute exemptions.

The aged care industry has undergone major upheaval in Australia in the last few years and this impact has certainly been felt within the marketing disciplines. Even the savviest of marketing professionals have had to adapt their strategies to suit the changing environment, and a strategy of ‘test-learn-optimise’ is the mantra of those riding the ups and downs of the sector.